The Gateway to Propel Retail Sales and Profitable Business Growth in Gifts Industry
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The World's Biggest Gifts Event
Hong Kong Gifts & Premium Fair
27-30 April 2017
Hong Kong Convention and Exhibition Centre
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| The Gateway to Boundless Gift Ideas and Business Opportunities |
| The HKTDC Hong Kong Gifts & Premium Fair 2017 provides the ideal opportunity for those in the trade, as well as new entrants and startups, to check out all the latest industry trends. The relaxing cocktail reception held on the evening of 27 April gathered exhibitors, buyers, industry elites, VIPs and media representatives, providing a valuable chance for them to seek new acquaintances and establish business connections. |
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| From left: Vincent Wong of Nu Design Ltd; Wilson Lee of The Hong Kong Exporters’ Association; Robert Lok of the Chinese Manufacturers’ Association of Hong Kong; William Wong of the Hong Kong General Chamber of Commerce; Fiona Lam, Assistant Head of CreateHK; Benjamin Chau, Deputy Executive Director of HKTDC; The Hon Jeffrey Lam, Chairman of Fairs' Organising Committee; Benson Pau, Chairman of The Hong Kong Exporters' Association; Alfred Lin of the Chinese General Chamber of Commerce; Brian Sun of Technical (HK) Manufacturing Limited; Eric Sun of Kin Hip Metal & Plastic Fty Ltd and CL Lam of green & associates (HK) Ltd led the toast to celebrate the success of the fair. |
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VIP Tour |
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| VIPs were invited to preview the highlights of the fair through guided tour. |
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Product Highlights |
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What’s On - 29 April (Sat)
11:30am-12:15am
Testing and Certification Services for Gifts & Premiums
Product Launch Area, Hall 1D
1:45pm–2:05pm
Product Demo and Launch Pad
Product Launch Area, Hall 1D
2pm-3pm
Startup . Smart Launch
Product Launch Area, Hall 1D
3:15pm-4:00pm
Adopting a Flexible Business Model to Stand Out in the Competition
Product Launch Area, Hall 1D
More Event |
Opening Hours
29 April (Sat)
9:30am-6:30pm
30 April (Sun)
9:30am-5pm
Buyer Registration Hours
29 April (Sat)
9am-6pm
30 April (Sun)
9am-3:30pm
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Tech Gifts in Vogue |
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Along with the proliferation of digital technologies, iAccessories and Tech Gifts gather stylish and high-tech gadgets of the age. |
iAccessories
(Hall 3F)
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Tech Gifts
(Halls 3F-G)
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Hot Picks by Media Experts |
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Emanuele Elo Usai, Publisher – D’A
Walking round the trade show, it’s impressive to see how many items are designed to become gifts and how many shapes can be given to the same object. Surrounded everywhere by flocks of flamingos, alternating with mountains of pineapples or miles of motivational quotes, it’s easy to understand the importance of designers in this industry, where being different is more important than being the best.
The most shining talent I noticed is called Rita Kwok, Senior Product Designer for Fullhouse Tracy Housewares Co., Limited – a Hong Kong company focusing on special and innovative housewares (5C-E06). The first time you see her kitchen tool collection, a line all about birds, you immediately appreciate the aesthetics: when you understand how to use it, we can talk about love at first sight.
“We just try to give something more, in a friendly way, by adding value with smart solutions.” says Rita about her design, “Cooking in a funny environment can be a game, that’s why be happy is so important!”
Every cook in the world will love the Angle Bird, a measuring jug in millimeters and cups where you can easily read the measuring mark when keeping the jug on a flat surface and when pouring.
Bruno Munari, a famous Italian designer, said, “A designer is a planner with an aesthetic sense.”, and this is what we want to see.
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Celebrate Fresh New Ideas from Design Talents |
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Hong Kong Smart Design Awards 2017, organised by The Hong Kong Exporters' Association, not only aims at cultivating creativity and accelerating innovations among design talents but also to motivate Hong Kong manufacturers and exporters to upgrade and transform from OEM to OEM and OBM. This year, the Awards attracted nearly 600 entries and the Awards Presentation Ceremony (Gifts Category) was held at the cocktail reception. 56 entries were awarded and showcased their creativity in 7-prdocut groups under Corporate Group of Gifts Category, namely, Corporate Promotional Gifts, Workplace, Leisure & Recreation, Occasional & Festival Personal Accessories, Travel Companion, Baby & Toddler (New) and Conceptual group. Also, a new award of “Smart Aging Award” is added to encourage enterprises to design products catering the needs of the elderly. Come and get a glimpse of the awarded products at Booth 5C-E08 (Hall 5C) during the fair period.
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| Corporate Promotional Gifts |
Workplace |
Leisure & Recreation |
| Occasional & Festival |
Personal Accessories |
| <Gold, Green Award> |
Technology Award |
Smart Aging Award (NEW) |
“I am happy that I have been the winner of the Hong Kong Smart Design Awards (HKSDA) for the sixth consecutive year. This year I have won the Gold Award and the Judge Award in the Workplace category with Twist and Sound. This award-winning product is a portable Bluetooth speaker which doubles as a smartphone stand. The speaker provides enough space to show your logo, making it an ideal corporate gift. The HKSDA allows designers to test the acceptance of their designs, promote their creativity and network with other designers and industry players. The award organiser, The Hong Kong Exporters’ Association, will promote all the award-winning designs at international trade fairs which can generate sales leads. As the Vice President of the Industrial Designers Society of Hong Kong, I strongly encourage our members to take part in the HKSDA.”
Fai Leung, Design and Development Manager, PSL Limited, Hong Kong |
“We have participated in the Hong Kong Smart Design Awards for the third consecutive year. As our company focuses on developing original designs, the competition provides an ideal platform for us to demonstrate our creativity. After winning the Silver Award last year, we are very happy to receive the Gold Award in the Occasional & Festival category of this year’s competition. The awards help us to raise our corporate profile and gain recognition from the gifts industry. In this year’s competition, our winning design is called “I am not just a wine bag”, which is a truly new concept that combines a paper wine bag with wine glass markers. This innovative design adds value to an ordinary paper wine bag and makes it a nice party gift.”
Jennifer Ko (left), Senior Product Designer and Maggie Chu (right), Graphic and Packaging Designer, Gift Concept Products Ltd., Hong Kong |
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Trends on e-tailing and Consumer Market in India |
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| At the seminar, Kumar Rajagopalan, CEO of Retailers Association of India and Jagjeet Harode, Director and Head of Home Business of Flipkart.com shared significant insights and retail trends of India market. |
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Startup . Smart Launch |
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| The Startup . Smart Launch session held during the fair was an opportunity for buyers and investors to learn more about the business plans, creativity and potential of the various startups and explore options for future collaboration. |
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Buyer Forum: Business Opportunities in Asian Markets |
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| At the buyer forum, Dhianna M. Tanuwidjaja, Director of PT. Logika Prima Perdana (Indonesia), Arief Nuary, Division Head of PT. Jing Dong Indonesia Pertama (Indonesia) and Jade Lu, Project Manager of Convenience Retail Southern China LTD (Chinese mainland) forecasted the potentials in Asian Markets. |
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Selling into the North American Promotional Products Market and Recent Industry Trends |
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| At the seminar, Tim Andrews, CEO of Advertising Specialty Institute and Trevor Gnesin, Owner & President of Logomark updated attendees with recent industry trends in North America. |
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Looking into Retail Trends from a Retailer’s Perspective |
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| At the seminar, Lynn Chang, Eslite Hong Kong Director provided professional business knowledge from an insider’s perspective. |
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Food for Thought at Breakfast Meeting |
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| Selected exhibitors presented their interesting and innovative products to international journalists at breakfast meeting. |
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Hear What Exhibitors Say |
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“We have developed touch-screen readable smart cards (K-Cards) which can be applied to creative marketing. K-Cards can store links to company information and product promotions to engage customers. Customers simply press K-Cards against a touch screen of any smartphone or tablet, and corporate contents will be loaded at once. Startups can’t afford to promote their products or services in overseas trade fairs. With a low participation fee, the new Startup Zone at the Hong Kong Gifts & Premium Fair provides the most cost-effective platform for local startups like our company to reach out to international buyers and to collect their feedback during the four-day fair. On the first day of the fair, we made about 50 useful contacts from many places such as Australia, Canada, the Chinese mainland, Denmark, Germany, Kuwait, Malaysia, New Zealand, Russia, Singapore, Sweden, Taiwan and the UK. We’ll contact them after the fair in order to understand their needs and develop new business.”
Kendall Lo, CEO & Co-Founder, Kazoo Technology (Hong Kong) Limited, Hong Kong |
“This is the first time that Baoying County in Jiangsu Province has set up a group pavilion at the Hong Kong Gifts & Premium Fair. Among the 16 exhibitors in the Baoying Pavilion, we are the only exhibitor showcasing random needle embroidery products such as wall paintings, decorative items, garments, shawls and handbags. As the Hong Kong Gifts & Premium Fair is the largest of its kind in the world, it provides a good opportunity for us to promote random needle embroidery which is a graceful Chinese art enrolled in the intangible cultural heritage. Buyers are surprised to see the delicate craftsmanship in our random needle embroidery products. Up till now, two US buyers and three buyers from Japan, the Philippines and Singapore respectively have bought our wall paintings and total orders amount to US$20,000. We plan to come back next year to further promote this traditional embroidery technique.”
Mo Yuanguo, Director, Yangzhou Guofeng Embroidery Research Institute, the Chinese mainland |
“Starting from this year, the Hong Kong Smart Gifts Design Awards have been renamed as the Hong Kong Smart Design Awards as we have added the Home and Houseware category in addition to the Gifts category. This year we have also added the Baby & Toddler category and the Smart Aging Award to meet market needs. This competition helps to promote local designs and to establish Hong Kong’s reputation as a sourcing centre for creative designs. The winning designs of the competition are being displayed at the Smart Design Village in the Hong Kong Gifts & Premium Fair which attracts a lot of buyers looking for new gift ideas and creative products. Apart from the Smart Design Village, we have set up two other zones, namely Isle of Originality and Brand Oasis to promote Hong Kong’s original designs and Hong Kong’s brands respectively.”
Benson Pau, Chairman of The Hong Kong Exporters’ Association and Project Convenor of the Hong Kong Smart Design Awards, Hong Kong |
 “KOTRA, a trade and investment promotion agency in Korea, has organised the Korean Pavilion at the Hong Kong Gifts & Premium Fair since 2002. This year a total of 30 Korean companies have joined the Korean Pavilion, showcasing a wide range of creative products such as mobile accessories, fashion accessories, decorative items, photo albums and stationery. As the largest and most influential gifts fairs in the world, the Hong Kong Gifts & Premium Fair provides the best opportunity for Korean companies to meet with quality buyers from all over the world and promote their products. In fact, many deals have been made through this fair over the years. At this year’s fair, many buyers have expressed their interest in Korean products and Korean exhibitors have met with many buyers from every corner of the world. As Korean exhibitors are satisfied with the results of the fair, we’ll organise the Korean Pavilion again next year.”
OH Chan-Hweon, Deputy Director General, KOTRA, Korea |
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Hear What Buyers say |
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“Headquartered in Germany, our company is an importer and wholesaler of promotional gifts with seven branches in different parts of the world. Our branch in Poland provides promotional items to advertising and marketing agencies in eight Eastern European countries. This is my second time visiting the Hong Kong Gifts & Premium Fair. We are happy to have found new promotional gifts such as crystal power banks and umbrellas with selfie sticks. Up till now, we have identified 25 potential suppliers from the Chinese mainland and Hong Kong for the supply of crystal power banks, umbrellas with selfie sticks, smart watches, smart bands and Bluetooth speakers. We are planning to buy US$1 million worth of promotional gifts from these new suppliers after the fair. It’s a well-organised show and we want to come again next year.”
Agata Olejnik, Import Manager, PCM Sp. z o.o. Easy Gifts Sp. K., Poland |
“We are the licensee of Loft in Thailand. Currently, we have four Loft shops and we’re going to open two more outlets next year. We visit the Hong Kong Gifts & Premium Fair almost every year because it is the right place where we can see a lot of innovative designs from Hong Kong suppliers. Hong Kong’s lifestyle products suit the tastes of consumers in Thailand. At this year’s fair, we have found some interesting designs such as USB pens and digital notebooks. So far, we have already shortlisted five to six Hong Kong suppliers of electronic gadgets and stationery. We’ll place a trail order worth US$3,000 with each of these new suppliers after the fair. If these products sell well, we’ll repeat orders.”
Piyarat Phongpheaw, Department Manager, Merchandising Department, Siam Piwat Retail Holding Company Limited (Member of Siam Piwat Group), Thailand |
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Event Highlights |
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| A wide variety of forums and seminars featuring top-notch speakers on a variety of topics. |
| Testing and Certification Services for Gifts & Premiums |
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| Time: |
11:30am - 12:15pm |
| Venue: |
Product Launch Area, Hall 1D, HKCEC |
| Speakers: |
- Wiz Chan, Senior Manager, Toys and Material Division, CMA Testing and Certification Laboratories
- Martin Muendlein, Director, Global Project & Service Management, Intertek Holding Deutschland GmbH |
| Product Demo and Launch Pad |
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| Time: |
1:45pm – 2:05pm |
| Venue: |
Product Launch Area, Hall 1D, HKCEC |
| Speaker: |
Starlite Visual Communication Limited |
| Startup . Smart Launch |
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| Time: |
2:00pm – 3:00pm |
| Venue: |
Product Launch Area, Hall 1D, HKCEC |
| Adopting a Flexible Business to Stand Out in the Competition |
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| Time: |
3:15pm - 4:00pm |
Cyril Chan |
Widy Kiswanto |
| Venue: |
Product Launch Area, Hall 1D, HKCEC |
| Speakers: |
- Cyril Chan, Co-founder, Chiilaku Limited
- Widy Kiswanto, Director, Techstorm Dynamics Pte., Ltd.
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Free Gifts especially for YOU |
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Collect a stamp from any three of the five stamp counters and present the stamped coupon at any one of the designated gift redemption counters to redeem a complimentary gift.
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| The free gifts are sponsored by exhibitors from the Hall of Fine Designs (available while stocks last). |
| Stamp counters |
Gifts redemption counters |
| Hall 1C Oasis, Hall 3B Oasis, Hall 3F-G,
Halls 5B-C, Halls 5F-G
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Hall 5B, Hall 5E,
Halls 5F-G
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| Local buyers may also receive a “Sport Drinking and Misting Spray Water Bottle” by presenting this print out, your business card and buyer badge; and redeem your souvenir at the Visitor Promotion Counter in Hall 5E (Booth 5E-F34). Buyers visiting on 29-30 April 2017 (Sat & Sun) may receive an extra souvenir - Afternoon Tea 3 pcs Set. |
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Souvenirs are available on a first come, first serve basis. One gift per buyer. In case of disputes, the decision of HKTDC is final and binding. |
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Act Now for FREE Admission! |
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For trade visitors, register now for your FREE admission badges through one of the following channels:
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Held at the AsiaWorld-Expo, the Hong Kong International Printing & Packaging Fair allows the printing & packaging industry to showcase its expertise and customer service to buyers from around the world.
Mobile Info Site
www.hktdc.com/wap/printpack/T118
SMS your email address to (852) 6386 5527.
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Harbour City is a one-stop shopping paradise with over 450 shops, 50 food & beverage outlets, gallery, three hotels and a cruise terminal all under one roof. Harbour City is made up of five sections and offers eight categories of retail outlets. Each offers a huge range of products and services including: Jewellery and Watches, Beauty, AV/Electrical Appliances, International Labels for Fashion & Leather Goods, Lifestyle, Casual Wear/Sport, Kid’s Paradise and Food & Beverages Outlets. |
Rebecca So
Manager, Marketing Communications
Exhibitions Department |
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